Our Brand Promise

At Hugo Naturals, we combine the purest ingredients available with creativity, artistry, and business partnerships to create the most natural and luxurious skin care products possible. Our passion is to enhance peoples’ lives by creating amazing products made from the best raw materials that the Earth can sustainably give.

pasted-graphicOur product line started out from handcrafted soaps that were made with natural ingredients and sold at our local Farmer’s Market. We feel that what you put on your body as well as what you put in your body is important. Our philosophy of making products solely from food-quality ingredients has been revolutionary and the response overwhelming. Though our company has grown in size from the days we began selling handcrafted soaps at our local Farmer’s Market, our commitment to making every product with the same care and quality remains. Our products are as pure and simple as who we are as human beings, who we are as business people, and who we are as a company.

We believe in excellence to the highest level, and that business should be done without shortcuts or mass marketing that results in inferior quality products & standards. Our customers and our employees are the most important value our company has.
Thank you for the opportunity to serve you with a product line that is exceptionally pure and deliciously pampering.


Hugo Naturals is a natural personal body care line that is both exceptionally pure and deliciously pampering… the ultimate in pure products for skin, hair, and baby.


Our products feel as rich and indulgent as spa treatments, while being environmentally friendly and cruelty free.

Every Hugo Naturals product is handcrafted in the USA from the finest natural, food-grade ingredients available. Our products are free of petrochemicals, animal fats, parabens, silicones, formaldehyde, phenoxyethanol, hydroquinone, phthalates, propylene glycol, and synthetic surfactants. Our products are vegan and never tested on animals, gluten and soy free and made from sustainable sources.

The raw materials we use to manufacture our products are the most pure and natural available. Many of the ingredients we use are not used by any other body care company in the industry. Our efficacious ingredients are grown in rich, naturally nurturing soils following the law of nature without the use of toxic or persistent chemical pesticides or herbicides.
Our lotions, scrubs, bath salts and creams are exquisitely scented with pure essential oils and plant essences that delight the senses, deeply moisturize, and add protection from the environment while feeling as rich and indulgent as spa treatments.
Being respectful of the earth’s natural resources and being a steward of this wonderful planet is what Hugo Naturals is all about.